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Thursday 18 December 2014

Cookies and Website Traffic Analysis

When users enter The Lifeboat Fund website their computers will automatically be issued with 'cookies'. Cookies are text files which identify users' computers to the web server. The website then creates 'session' cookies to store some of the preferences of users moving around the website, e.g. retaining a text-only preference.

Cookies in themselves do not identify individual users but identify only the computer used. The Lifeboat Fund session cookies are deleted on departure from the website. However, those from third parties may persist.

Many websites use cookies to track traffic flows, whenever users visit those websites.

The Lifeboat Fund website uses cookies to measure use of the website including number of visitors, how frequently pages are viewed, and the city and country of origin of users. This helps to determine what is popular and can influence future content and development. For this purpose we use web analytics to measure and analyse usage of the website. The information collected by The Lifeboat Fund will include IP Address, pages visited, browser type and operating system. The data will not be used to identify any user personally.

Most modern web browsers allow users to control cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.aboutcookies.org or www.allaboutcookies.org.

Cookies used on our site:

 
Cookie file name
 Description
Google Analytics
__utma Google Analytics: We use Google Analytics to monitor traffic levels, search queries and visits to this website.
__utmb Google Analytics stores IP address anonamously on its servers in the US, and neither the Scottish Government or Google associate your IP address with any personally identifiable information.
__utmc These cookies enable Google to determine whether you are a return visitor to the site, and to track the pages that you visit during your session.
__utmz

Google Privacy Policy

Other 3rd party cookies
Twitter guest_id We use Twitter embed code on some pages within our site.  Twitter may set cookies on your PC.
Twitter API k Twitter Privacy Policy
Youtube VISITOR_INFO1_LIVE We embed videos from our official YouTube channel using YouTube’s privacy-enhanced mode. This mode may set cookies on your computer once you click on the YouTube video player.
Youtube Privacy Policy